You’ve seen all the billboards. The end of the world might be tomorrow. If so, thanks for spending some of your rare time left on Earth reading this.

All the billboards around town got us thinking. Did we miss that RFP? And what agency now has God’s advertising account? Does He pay a media commission? And did He sign off on the media mix for the current campaign? (Frankly we would have put some more muscle into social media but, hey, that’s just us).

There were projections that Christ would return in the 1840s. Or at least before 1981. Or in 1993.

Who knows, but there’s one prediction that’s a safe bet. If the world doesn’t end Saturday, the rapture PR and media account should be up for review come Monday….